Businesses invest significant time and financial resources into acquiring customers. But what happens when they reach the checkout page and disappear? This is a frustrating reality for many businesses in India’s competitive digital market.

Often, the culprit is a generic, clunky, and slow checkout experience.

That’s where Cashfree Payments steps in.

Cashfree Checkout is India’s most customisable checkout solution that empowers businesses to craft branded checkout experiences that boost conversions. 

With blazing-fast checkouts in under 30 seconds, 20+ native optimisations, and unmatched design flexibility, Cashfree Checkout helps you improve conversions by 5% and create a checkout experience as unique as your brand.

Hyper-customisation for unforgettable branding

As a business, you spend a lot of time and resources in differentiating yourself from other brands in your industry. Standing out in a crowded digital market is essential to build a strong positioning for your brand. We recognise your efforts and want to contribute to your brand-building journey.

With Cashfree Checkout, you can design a checkout experience as unique as your brand. Here’s how we make that happen: 

  • Basic Customisation: Reflect your brand identity by seamlessly integrating your logo, colors, and fonts into the checkout screen.
  • Advanced Customisation: Control the layout, personalise the order of payment methods, and fine-tune every detail to match your brand aesthetic.

Craft your dream checkout with Checkout One Canvas. Visualize your custom checkout before going live. Try now

Quick Checkout: Combat dropoff at checkout, Drive Revenue

Checkout time is crucial. Customers onboard Cashfree Checkout saw their average checkout time reduce to 30 seconds, boosting conversion rates and resulting in up to ₹100 crores cumulatively regained by our customers last month.

We made the 30-second average checkout time possible with:

  • Quick UPI: Make UPI payments on desktop checkouts quicker, by prominently displaying a QR code for easy scan and pay, without any redirections or additional clicks.
  • Saved Cards and UPI: Repeat customers will find it easier to checkout with their cards and UPI IDs saved from their previous purchases. This way the need for manual entry is removed.
  • CVV-free cards: Go one step ahead of Saved Cards by eliminating the need for CVV entry also, enhancing convenience and reducing errors.
  • 1-Tap card entry: Customers can tap their NFC-enabled cards on their smartphones to instantly populate card details at checkout. This simplifies payments and minimises the chance of incorrect entries.
  • Express Checkout: Reduce friction in the buying process with Express Checkout. Customers can purchase directly from the product page, bypassing the shopping cart, for a faster and more convenient experience.

Did you know? Our Quick UPI section has enabled end customers to complete payments in under 7 seconds.

Boost conversion by up to 5%: Get more paying customers

We built Cashfree Checkout to boost your conversion rates by up to 5% by streamlining the entire checkout process and minimising frustration for your customers. Here’s how:

  • Offer Spotlight: We enable you to strategically showcase your discounts, cashback offers, and other promotions as a prominent banner at checkout. This encourages customers to complete their purchase and helps increase your average order value by up to 30%.
  • Redirection-free OTP experience: No more annoying redirects! With Native OTP, your customers can enter their One-Time Passwords directly on the checkout page, making the process smoother and faster.
  • Real-time incidents reporting: We provide your customers with real-time information about the performance of different payment options. This helps them choose the most reliable method at that moment, reducing failed transactions.
  • Trusted business badge: Are you a new business? Display a “Trusted Business Badge” from Cashfree Payments on your checkout page. This badge instantly lets customers know that you’re a verified business, increasing their confidence in completing the purchase.

Cashfree Checkout seamlessly guides your customers through every step of the checkout process, making it faster and easier for them to complete their purchases.

If you are a Cashfree Payment Gateway customer, you’ve already been upgraded to the new Cashfree Checkout! This means you have access to this powerful tool right on your dashboard, ready to help you create a truly bespoke checkout experience.

Go the extra mile in crafting brand experiences with Cashfree Checkout.

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