{"id":14280,"date":"2022-12-27T12:30:03","date_gmt":"2022-12-27T07:00:03","guid":{"rendered":"https:\/\/blogrevamp.cashfree.com\/?p=14280"},"modified":"2022-12-29T23:37:14","modified_gmt":"2022-12-29T18:07:14","slug":"upi-autopay-unlocking-recurring-payments","status":"publish","type":"post","link":"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/","title":{"rendered":"UPI AutoPay: Unlocking Recurring Payments for 30 Crore Indians: Experts Discuss"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a8f171faf3db\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #364250;color:#364250\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #364250;color:#364250\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a8f171faf3db\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#Why_has_UPI_seen_such_tremendous_growth_especially_for_recurring_business_transactions\" >Why has UPI seen such tremendous growth especially for recurring business transactions?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#How_does_the_mass_adoption_of_UPI_affect_fintech_players_and_their_customers\" >How does the mass adoption of UPI affect fintech players and their customers?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#What_was_the_thought_process_for_NPCI_to_develop_UPI_AutoPay\" >What was the thought process for NPCI to develop UPI AutoPay?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#What_are_the_top_USPs_and_benefits_of_using_UPI_AutoPay\" >What are the top USPs and benefits of using UPI AutoPay?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#What_are_the_popular_use_cases_for_UPI_AutoPay\" >What are the popular use cases for UPI AutoPay?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#Recently_NPCI_announced_a_higher_limit_on_UPI_AutoPay_transaction_value_How_does_this_increase_in_limit_help_businesses\" >Recently, NPCI announced a higher limit on UPI AutoPay transaction value. How does this increase in limit help businesses?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#One_of_the_top_USPs_of_UPI_AutoPay_is_the_ability_to_customise_mandates_What_were_the_pros_and_cons_of_the_same\" >One of the top USPs of UPI AutoPay is the ability to customise mandates. What were the pros and cons of the same?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/blogrevamp.cashfree.com\/upi-autopay-unlocking-recurring-payments\/#What_were_the_other_noteworthy_UPI_features_in_2022\" >What were the other noteworthy UPI features in 2022?<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">When <a href=\"https:\/\/www.cashfree.com\/blog\/what-is-upi-autopay\/\">UPI AutoPay<\/a> first came into the picture back in July 2020, most businesses embraced it with open arms.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After all, <a href=\"https:\/\/timesofindia.indiatimes.com\/business\/india-business\/in-charts-upi-emerges-as-most-preferred-payment-mode-with-market-share-of-64-in-first-quarter-of-2022\/articleshow\/92651582.cms\">UPI had emerged as the most popular mode of payment amongst customers<\/a>. Accepting recurring payments through UPI AutoPay made absolute sense. Needless to say, the popularity has only increased since then.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.cashfree.com\/upi-autopay\/?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=upi_autopay_webinar_rehash_blog\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/NvjEBSmj4T4ZP64g5QIntfKvdONkTzgYsjF4l7El8D2b7RjQvXBhrrC-Ou4vNAPQ5WgtZWJ5Z9djZ0oHEnAvbLfvJGyJFw21YgBDglepXCCvenJjTZsSrwGGLBQlsG7t-nAUzdMZBlULPr4C4chTNuIxJ8eh7gUtvJyNyeMuL7iUnJsO4GW3Uu8k3it0JQ\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">However, with increased preference for UPI, came new regulations and functionalities.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, A new feature release in December 2022 allowed merchants to accept multiple <a href=\"https:\/\/www.cashfree.com\/recurring-payment\/?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=upi_autopay_webinar_rehash_blog\">recurring payments<\/a> up to a permitted amount. Until now, they could only make a single debit to receive payment.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With all these new developments, we, at Cashfree Payments, hosted a roundtable with industry leaders to discuss how businesses can leverage UPI AutoPay to expand their subscription businesses and offer recurring payments to the larger mass. Our experts included:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Umang Singh Chauhan from National Payments Corporation Of India (NPCI)<\/li>\n\n\n\n<li>Akshat Praneet from Jar<\/li>\n\n\n\n<li>Samir Gupta from Cashfree Payments&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-has-upi-seen-such-tremendous-growth-especially-for-recurring-business-transactions\"><span class=\"ez-toc-section\" id=\"Why_has_UPI_seen_such_tremendous_growth_especially_for_recurring_business_transactions\"><\/span>Why has UPI seen such tremendous growth especially for recurring business transactions?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">While UPI started as a P2P-centric payments infrastructure, it was the steps taken by ecosystem players like <a href=\"https:\/\/www.cashfree.com\/blog\/fintech-companies-in-india\/\">fintech<\/a>s and banks that made it popular for business payments. The <strong>robust acceptance as well as issuance infrastructure<\/strong> has been the reason behind this growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;In fact, out of the 7 billion monthly transactions, P2M transactions make up for almost half of the entire chunk.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here, credit is due to governmental players like NPCI as they have helped create a freiction-free ecosystem for these players to collaborate seamlessly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-the-mass-adoption-of-upi-affect-fintech-players-and-their-customers\"><span class=\"ez-toc-section\" id=\"How_does_the_mass_adoption_of_UPI_affect_fintech_players_and_their_customers\"><\/span>How does the mass adoption of UPI affect fintech players and their customers?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">UPI has been a <strong>great equalizer in terms of opportunities<\/strong> it provides to fintechs and startups.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Historically, financial services like credit card payments, investments and savings were only accessible to a certain sections of the society. In fact, complex payments infrastructures acted as gatekeepers against a better part of the population.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">UPI, with its user-friendly and simplistic interface has helped breakdown barriers and promote financial inclusion.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.cashfree.com\/upi-payments-stack\/?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=upi_autopay_webinar_rehash_blog\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/3C_MbY93c9WR-CiRgiaHEhEhvTcHelwxPp7Ygfa4h1yZtA2BfEe9j-iywbmFuM6Xaztyv7WqoiwrP-YpGMm5x-4CSD0oypJaNqDQ9tsIpyELDgDhjdc8TwZnrB_ZZPopLGRMmdvy4_UT5QoayERC8I6XLrrASu2qLykMwW5gHagatV2A3t2KA3KXkCm42w\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-was-the-thought-process-for-npci-to-develop-upi-autopay\"><span class=\"ez-toc-section\" id=\"What_was_the_thought_process_for_NPCI_to_develop_UPI_AutoPay\"><\/span>What was the thought process for NPCI to develop UPI AutoPay?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">First and foremost, there was a huge demand for a user-friendly recurring payments infrastructure.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Before UPI AutoPay, businesses were using e-mandates and Standing instruction on cards. However, there was a huge gap in the market for a infrastructure that could help with:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Single or multiple recurring debits<\/li>\n\n\n\n<li>Penalties in case of late payments<\/li>\n\n\n\n<li>Higher customer convenience&nbsp;<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">UPI had already proven to be popular amongst the masses. So, this is where NPCI identified the opportunity to extend the UPI infrastructure\u2019s functionalities to recurring payments use cases as well.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-the-top-usps-and-benefits-of-using-upi-autopay\"><span class=\"ez-toc-section\" id=\"What_are_the_top_USPs_and_benefits_of_using_UPI_AutoPay\"><\/span>What are the top USPs and benefits of using UPI AutoPay?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Some of the top UPI AutoPay benefits can be the ease of:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Use for customers and businesses alike<\/li>\n\n\n\n<li>Onboarding customers<\/li>\n\n\n\n<li>Modifying or cancelling mandates<\/li>\n\n\n\n<li>Using any UPI app for mandate authorization<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Moreover, moving to digital payments translates into less paperwork and operational or manual hazards. This, in itself, helps businesses reduce their losses.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-the-popular-use-cases-for-upi-autopay\"><span class=\"ez-toc-section\" id=\"What_are_the_popular_use_cases_for_UPI_AutoPay\"><\/span>What are the popular use cases for UPI AutoPay?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Some of the most popular use cases involve loan repayments (lending), OTT subscriptions, utility bill payments, investments and insurance renewals.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, NPCI is now exploring newer use cases like:&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>monthly grocery transactions<\/li>\n\n\n\n<li>society vendor aggregators (like vegetable hawkers and newspaper subscriptions.)<\/li>\n\n\n\n<li>subscription to foreign media (Wall street Journal, The Times, etc.)<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-recently-npci-announced-a-higher-limit-on-upi-autopay-transaction-value-how-does-this-increase-in-limit-help-businesses\"><span class=\"ez-toc-section\" id=\"Recently_NPCI_announced_a_higher_limit_on_UPI_AutoPay_transaction_value_How_does_this_increase_in_limit_help_businesses\"><\/span>Recently, NPCI announced a higher limit on UPI AutoPay transaction value. How does this increase in limit help businesses?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">There is a limit of upto Rs.15,000 for debits not requiring UPI PIN for the transaction.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The most noticeable change with the upping of the recurring payment limit is that <strong>businesses can cater to newer use cases and broader customer segments.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, when it comes to goal-based savings, customers might want to set up a higher limit for the debits (like buying a new car).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-one-of-the-top-usps-of-upi-autopay-is-the-ability-to-customise-mandates-what-were-the-pros-and-cons-of-the-same\"><span class=\"ez-toc-section\" id=\"One_of_the_top_USPs_of_UPI_AutoPay_is_the_ability_to_customise_mandates_What_were_the_pros_and_cons_of_the_same\"><\/span>One of the top USPs of UPI AutoPay is the ability to customise mandates. What were the pros and cons of the same?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The mandate customization was actually a double-edged sword due to the varied use cases. While pausing a OTT subscription makes sense for a customer, the same cannot be said for mandated loan premiums.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In order to solve this conundrum, NPCI introduced non-revocable mandates that enabled merchants with the ability to reject their customer\u2019s request to pause\/cancel these mandates. This change came as a blessing for lending merchants who were looking to cut down on loan defaults from their customers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-were-the-other-noteworthy-upi-features-in-2022\"><span class=\"ez-toc-section\" id=\"What_were_the_other_noteworthy_UPI_features_in_2022\"><\/span>What were the other noteworthy UPI features in 2022?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Some major milestones are:&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Credit card linkages to UPI- currently active with a few select banks<\/li>\n\n\n\n<li>UPI Autopay linkages with BBPS systems<\/li>\n\n\n\n<li>Increase in UPI Autopay limit to 15000<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">If the recent success of UPI AutoPay is any proof, this payment infrastructure is only going to grow. As the use cases continue to expand into new industries, it will be interesting to witness the new features accompanying new requirements.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Are you a business looking to collect UPI recurring payments? Let our payments experts help you out!<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.cashfree.com\/upi-autopay\/?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=upi_autopay_webinar_rehash_blog\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/NvjEBSmj4T4ZP64g5QIntfKvdONkTzgYsjF4l7El8D2b7RjQvXBhrrC-Ou4vNAPQ5WgtZWJ5Z9djZ0oHEnAvbLfvJGyJFw21YgBDglepXCCvenJjTZsSrwGGLBQlsG7t-nAUzdMZBlULPr4C4chTNuIxJ8eh7gUtvJyNyeMuL7iUnJsO4GW3Uu8k3it0JQ\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.cashfree.com\/contact-sales\/?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=upi_autopay_webinar_rehash_blog\">Book your slot here<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When UPI AutoPay first came into the picture back in July 2020, most businesses embraced it with open arms. After all, UPI had emerged as the most popular mode of payment amongst customers. Accepting recurring payments through UPI AutoPay made absolute sense. Needless to say, the popularity has only increased since then. However, with increased<\/p>\n","protected":false},"author":17,"featured_media":14299,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_themeisle_gutenberg_block_has_review":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1,2157],"tags":[1522,2107,1385,1414],"class_list":["post-14280","post","type-post","status-publish","format-standard","has-post-thumbnail","category-all","category-events","tag-cashfree-payments","tag-experts-speak","tag-upi","tag-upi-autopay"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UPI AutoPay: Unlocking Recurring Payments for 30 Crore Indians: Experts Discuss<\/title>\n<meta name=\"description\" content=\"We hosted a roundtable with industry leaders to discuss how businesses can leverage UPI AutoPay to expand their subscription businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cashfree.com\/blog\/upi-autopay-unlocking-recurring-payments\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UPI AutoPay: Unlocking Recurring Payments for 30 Crore Indians: Experts Discuss\" \/>\n<meta property=\"og:description\" content=\"We hosted a roundtable with industry leaders to discuss how businesses can leverage UPI AutoPay to expand their subscription businesses.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cashfree.com\/blog\/upi-autopay-unlocking-recurring-payments\/\" \/>\n<meta property=\"og:site_name\" content=\"Cashfree Payments Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-27T07:00:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-29T18:07:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2022\/12\/Webinar-Rehash_Blog-2.jpg?fit=1200%2C800&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Etee Dubey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Etee Dubey\" \/>\n\t<meta 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