{"id":21160,"date":"2023-10-16T15:17:45","date_gmt":"2023-10-16T09:47:45","guid":{"rendered":"https:\/\/blogrevamp.cashfree.com\/?p=21160"},"modified":"2023-10-16T16:52:30","modified_gmt":"2023-10-16T11:22:30","slug":"inside-our-revboost-hackathon","status":"publish","type":"post","link":"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/","title":{"rendered":"Inside Our RevBoost Hackathon"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a8f2c9bdc2f6\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #364250;color:#364250\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #364250;color:#364250\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a8f2c9bdc2f6\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/#The_Theme\" >The Theme&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/#Phase_1_%E2%80%93_Idea_Submission_and_Teams_Formation\" >Phase 1 &#8211; Idea Submission and Teams Formation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/#Phase_2_%E2%80%93_The_Demo-Day\" >Phase 2&nbsp; &#8211; The Demo-Day&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/#Round_1_%E2%80%93_Evaluation_with_Business_Unit_Heads\" >Round 1 &#8211; Evaluation with Business Unit Heads&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/#Round_2_%E2%80%93_Evaluation_with_our_C-Suite_Leaders\" >Round 2 &#8211; Evaluation with our C-Suite Leaders<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/#Transforming_ideas_into_real-world_solutions\" >Transforming ideas into real-world solutions<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Have you ever wondered what happens when a group of passionate minds come together to refine growth strategies and push the boundaries of innovation?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Well, that&#8217;s the essence of RevBoost \u2013 our very own hackathon challenge held last month.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">RevBoost was our hackathon about unlocking business ideas relevant to <a href=\"https:\/\/www.cashfree.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-purple-color\">Cashfree Payments\u2019<\/mark><\/strong><\/a> success.&nbsp; Cashiens from across teams and office locations connected and collaborated with each other to come up with some stellar plans!&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this blog post, we&#8217;re going to explore the core of RevBoost, where innovation, teamwork, and groundbreaking ideas led the way.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Theme\"><\/span>The Theme&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">At the heart of RevBoost lies a mission that&#8217;s as bold as it is exciting: to improve the quality of revenue.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the name suggests, RevBoost is all about diversifying and optimising our growth beyond the explored realms, expanding our merchant base and enhancing retention to ensure sustainable revenues.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This theme encompasses an array of avenues, from introducing new products and features to our portfolio to crafting value-added experiences that not only elevate user satisfaction but also contribute to revenue growth. Think about risk management solutions that shield our merchants from fraud and regulatory hurdles, or upsell and cross-sell strategies that our merchants can&#8217;t resist.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But<strong> RevBoost is not just about ambition; it&#8217;s about swift execution too.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We were in search of ideas that could quickly hit the markets, align seamlessly with our mission and existing offerings, and supercharge the success rate of our transactions while keeping costs in check.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And it&#8217;s imperative that these ideas come with working demos, supported by thorough research, logical data, and user insights.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"770\" height=\"440\" data-attachment-id=\"21162\" data-permalink=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/revboost-blog_2_v6\/\" data-orig-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?fit=1200%2C686&amp;ssl=1\" data-orig-size=\"1200,686\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Revboost-Blog_2_V6\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?fit=770%2C440&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?resize=770%2C440&#038;ssl=1\" alt=\"\" class=\"wp-image-21162\" srcset=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?resize=1024%2C585&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?resize=300%2C172&amp;ssl=1 300w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?resize=768%2C439&amp;ssl=1 768w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?resize=900%2C515&amp;ssl=1 900w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_2_V6.png?w=1200&amp;ssl=1 1200w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Phase_1_%E2%80%93_Idea_Submission_and_Teams_Formation\"><\/span>Phase 1 &#8211; Idea Submission and Teams Formation<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In Phase 1 of RevBoost, the spotlight was firmly on Ideas Submission and Team Registrations.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From the day we opened the registrations, ideas kept pouring in with detailed information on what were the challenges Cashiens aimed to solve, the pain points targetted, the business impact and projections.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As Phase 1 drew to a close, we kept organising frequent <strong>Team Matchmaking Sessions<\/strong> to facilitate cross-functional team formations. Besides, <strong>Ask-Me-Anything (AMA) Sessions <\/strong>were also held in-person and online by the organising committee to clear the air on doubts and concerns regarding the hackathon.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the clock ticked on,<strong> 55 teams dedicated 15 intense days to brainstorming, collaborating, and connecting around their innovative ideas. <\/strong>With the stage set, invitations were dispatched for the much-anticipated RevBoost Demo Day.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Phase_2_%E2%80%93_The_Demo-Day\"><\/span>Phase 2&nbsp; &#8211; The Demo-Day&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The Demo-Day was scheduled just a day before National Engineers Day<\/strong>, setting the stage for high spirits. Cashiens showed up at our Koramangala office in Bangalore at 9 AM &#8211; just in time for some delicious breakfast.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After breakfast, the teams headed towards the Registration Desk to mark their attendance for the day. We also had Cashiens participating virtually from our other office locations including Gurugram and Mumbai.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The team registrations were followed by a delicious lunch for all participants, to fuel them up for the upcoming Round 1 Evaluation.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Round_1_%E2%80%93_Evaluation_with_Business_Unit_Heads\"><\/span>Round 1 &#8211; Evaluation with Business Unit Heads&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">For closed-door Round 1, we had five panels of judges, each brimming with esteemed leaders from across our Business Units, including Product, Engineering, Business, Growth &amp; Strategy, Finance, and New Initiatives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this round, all teams fueled up to take the stage with their well-crafted pitch decks, showcasing their profound understanding of the problems, their unique and creative solutions, and the practicality of turning those ideas into tangible products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But what were the judges looking for? Here were the key criteria:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. Problem Research, Situational Analysis, and Definition<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2. Uniqueness and Creativity<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3. Practicality and Ease of Implementation<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">4. Impact of the Product<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">5. Demo to showcase Real-World Application<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Round_2_%E2%80%93_Evaluation_with_our_C-Suite_Leaders\"><\/span>Round 2 &#8211; Evaluation with our C-Suite Leaders<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Four hours of intense anticipation culminated in a momentous announcement: seven exceptional teams were chosen for the highly coveted Round 2 Evaluation, where they&#8217;d stand before our C-Suite Executives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After a short pizza break, it was time for the finale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One after the other, each team stepped onto the stage, presenting their visionary pitches to the entire organisation. Cashiens stood and watched in awe, cheering for their colleagues after each pitch.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>These pitches showcased not only their innovation but also their commitment to Cashfree&#8217;s core values. From &#8216;Think Impact&#8217; to &#8216;Wear Multiple Hats&#8217;, &#8216;Customer Obsession&#8217;, \u2018Being Agile\u2019 and &#8216;Achieve Excellence&#8217;, <\/strong>every idea on display echoed our dedication to excellence, innovation, and the profound impact we strive to create for our clients and industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the best parts of Round 2 was the thought-provoking questions posed by our CXOs to the finalists, truly a clear testament to the rigour and depth of the competition.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the final presentations concluded, the room was charged with a sense of pride and anticipation.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After careful consideration and closed-door discussions,<strong> the top three teams were announced winners, clinching prizes worth \u20b975000!<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"770\" height=\"407\" data-attachment-id=\"21164\" data-permalink=\"https:\/\/blogrevamp.cashfree.com\/inside-our-revboost-hackathon\/revboost-blog_1\/\" data-orig-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_1.png?fit=1221%2C645&amp;ssl=1\" data-orig-size=\"1221,645\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Revboost-Blog_1\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_1.png?fit=770%2C407&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_1.png?resize=770%2C407&#038;ssl=1\" alt=\"\" class=\"wp-image-21164\" srcset=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_1.png?resize=1024%2C541&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_1.png?resize=300%2C158&amp;ssl=1 300w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_1.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2023\/10\/Revboost-Blog_1.png?w=1221&amp;ssl=1 1221w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Transforming_ideas_into_real-world_solutions\"><\/span>Transforming ideas into real-world solutions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">From the inception of ideas to the big stage of Demo Day, it&#8217;s been a thrilling ride filled with innovation, dedication and the spirit of Cashfree.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But this isn&#8217;t the end; it&#8217;s just the beginning.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The ideas born out of RevBoost are not confined to a single day. Yes, we are already on our way to transforming them into tangible and impactful solutions. Because at Cashfree Payments, we value innovation and collaboration.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever wondered what happens when a group of passionate minds come together to refine growth strategies and push the boundaries of innovation?&nbsp; Well, that&#8217;s the essence of RevBoost \u2013 our very own hackathon challenge held last month. RevBoost was our hackathon about unlocking business ideas relevant to Cashfree Payments\u2019 success.&nbsp; Cashiens from across<\/p>\n","protected":false},"author":57,"featured_media":21166,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_themeisle_gutenberg_block_has_review":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[4757],"tags":[1522],"class_list":["post-21160","post","type-post","status-publish","format-standard","has-post-thumbnail","category-lifecashfree","tag-cashfree-payments"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - 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