{"id":4645,"date":"2021-10-21T11:47:12","date_gmt":"2021-10-21T06:17:12","guid":{"rendered":"https:\/\/cashfree.com\/blog\/?p=4645"},"modified":"2023-03-07T18:53:34","modified_gmt":"2023-03-07T13:23:34","slug":"manage-payments-logistics-festive-rush","status":"publish","type":"post","link":"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/","title":{"rendered":"How to Manage Payments and Logistics During Festive Rush"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a8f297eac440\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #364250;color:#364250\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #364250;color:#364250\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a8f297eac440\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Challenges_Faced_By_Businesses_During_Festive_Rush\" >Challenges Faced By Businesses During Festive Rush<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Issues_in_Handling_Large_Amounts_of_Payments\" >Issues in Handling Large Amounts of Payments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Not_Satisfying_Customer_Expectations_For_Product_Delivery\" >Not Satisfying Customer Expectations For Product Delivery<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#How_to_Delight_Customers_During_the_Festive_Rush\" >How to Delight Customers During the Festive Rush?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Proactive_Communication\" >Proactive Communication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Shifting_to_Digital_Payments\" >Shifting to Digital Payments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Prepare_Well_in_Advance\" >Prepare Well in Advance<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Streamlining_the_Refunds_Process\" >Streamlining the Refunds Process&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Optimizing_The_Replacement_Strategy\" >Optimizing The Replacement Strategy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/#Conclusion_Payments_and_Logistics_Needs_To_Move_Hand_in_Hand\" >Conclusion: Payments and Logistics Needs To Move Hand in Hand<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Sailing through the festive season isn\u2019t always a smooth ride. <em>Especially<\/em> for eCommerce players.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s why.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The festive rush is known to bring in higher sales. In fact, eCommerce players are expected to rake in <a href=\"https:\/\/www.financialexpress.com\/brandwagon\/e-commerce-players-to-clock-a-23-increase-in-gmv-to-cross-9-billion-this-festive-season\/2343752\/\" rel=\"nofollow\">$4.8 billion of GMV<\/a> in the first week of the festive season of 2021.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses might have a hard time satisfying a huge number of customers <strong>while maintaining payments and logistic efficiency<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cashfree Payments conducted a webinar with Shyplite to discuss this pain point.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/merchant.cashfree.com\/merchants\/signup?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/wyJLHPuOYsZOZsdAdkunLH7vY4-DafGCvIhP1FT8aRQbA-uW1QRZPdUgKux21UISwTD2yGcAdcJX-txZt52suKQXJgUNVTMaZk8xPD6-bG7thrYzsxD9tA1vcjOPGhi6VtW4Fy2T=s1600\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Pritesh Patil, the Director of Partnerships at Cashfree Payments and Parinay Itkan, the Co-founder of Shyplite discussed how<strong> businesses can leverage the festive season<\/strong> to:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. Scale customer demand and accelerate their e-commerce platform\u2019s growth<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2. Increase operational efficiency and cater to increasing demand&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3. Offer a seamless payment and shipping experience to their customers&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sounds interesting?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s read on.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"770\" height=\"330\" data-attachment-id=\"4647\" data-permalink=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/partner-program\/\" data-orig-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/partner-program.png?fit=1625%2C696&amp;ssl=1\" data-orig-size=\"1625,696\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"partner-program\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/partner-program.png?fit=770%2C330&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/cashfree.com\/blog\/wp-content\/uploads\/2021\/10\/partner-program-1024x439.png?resize=770%2C330&#038;ssl=1\" alt=\"\" class=\"wp-image-4647\" srcset=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/partner-program.png?resize=1024%2C439&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/partner-program.png?resize=300%2C128&amp;ssl=1 300w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/partner-program.png?resize=768%2C329&amp;ssl=1 768w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/partner-program.png?resize=1536%2C658&amp;ssl=1 1536w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/partner-program.png?w=1625&amp;ssl=1 1625w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Challenges_Faced_By_Businesses_During_Festive_Rush\"><\/span>Challenges Faced By Businesses During Festive Rush<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The festive season brings a lot of uncertainties with it.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It creates an accelerated demand for seamless payments and logistic experience in the market.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But what if a business has the right <a href=\"https:\/\/cashfree.com\/blog\/payment-systems-for-ecommerce\/?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\">eCommerce payment system<\/a> and shipping gateway in place? Could it still face these uncertainties?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Turns out, <em>it most certainly can<\/em>.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Issues_in_Handling_Large_Amounts_of_Payments\"><\/span>Issues in Handling Large Amounts of Payments<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">All businesses agree that getting a customer to the checkout page is hard work.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, even then, <strong>a conversion is not granted.<\/strong> The customer may abandon the cart due to:<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lack of payment options<\/li>\n\n\n\n<li>Poor checkout experience<\/li>\n\n\n\n<li>Too many redirections<\/li>\n\n\n\n<li>Payment security concerns<\/li>\n\n\n\n<li>System downtimes<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Now, system downtimes are sadly, way too common during the festive rush.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your payment gateway may not be equipped to handle the high amount of transactions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Needless to say, businesses need to find a solution <strong>before<\/strong> the massive footfall destabilizes their system. Otherwise, they risk losing prospective customers and sales in the process.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This brings us to another issue that businesses might face during the festive rush.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Not_Satisfying_Customer_Expectations_For_Product_Delivery\"><\/span>Not Satisfying Customer Expectations For Product Delivery<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The festive season may be synonymous with \u201cstretched bandwidth\u201d for most SMEs.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The same may also hold true for their shipping and delivery partners.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In such a situation, customer experience can take a hit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>There may be a mismatch between the product representation and the delivered product<\/li>\n\n\n\n<li>Customers may be disappointed if the business does not maintain constant communication on the delivery progress&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Here, it is important to<strong> provide a consistent message to customers across all channels. <\/strong>Now, this message could range from marketing communication to delivery methods.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses failing to deliver this risk losing customer trust.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Evidently, most businesses wouldn\u2019t be willing to take that chance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, how can businesses find a way out of this seemingly<em> no-win<\/em> situation?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Delight_Customers_During_the_Festive_Rush\"><\/span>How to Delight Customers During the Festive Rush?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The harsh truth is that there is no magic formula.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, these <strong>actionable tips might just work like magic<\/strong> when it comes to managing customer expectations during the festive season.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/youtu.be\/5myen9_QDuU?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/WAiES0A_2CFlnAy8__uApLgkXQ8euJvrY7e-X0XEZrp69Dgl2SY0iDNOCZpngDrriI1Gh60TVtcBd7Hb_9o8C3iYXbfyYtiFTnWYh8oaWIFdSUD3imlrMipsHzzvxLXhGVGhZyIh=s1600\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Proactive_Communication\"><\/span>Proactive Communication<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses must be <strong>proactive in their communication<\/strong>. If the delivery is taking longer than usual, the customer must be informed beforehand.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lockdowns in certain areas may add to the lag in product delivery. Businesses must take this into account while shaping customer communications.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The benefits of clear communication are twofold.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>It builds customer confidence&nbsp;<\/li>\n\n\n\n<li>Increases brand recall due to the positive experience&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shifting_to_Digital_Payments\"><\/span>Shifting to Digital Payments<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">India is still considered a \u2018cash economy.\u2019&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, this can be a major roadblock in the case of reverse logistics. After all, the return of a cash-on-delivery (COD) product can disrupt cash flow for businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thankfully, the solution to this is readily available.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For starters, market players can focus on shifting to digital payments. <strong>Cash on Delivery payments can be converted into digital payments<\/strong> with payment products like <a href=\"https:\/\/blogrevamp.cashfree.com\/payment-links?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\">payment links<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Prepare_Well_in_Advance\"><\/span>Prepare Well in Advance<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">One of the best things a business can do before the festive rush is to prepare for it.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Market players must <strong>run hygiene checks<\/strong> on their checkout process, server capabilities, payments systems and so on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another important step is to <strong>discuss the consequences of the expectant footfall with their business partners<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, in this case, the business partner can be a <a href=\"https:\/\/blogrevamp.cashfree.com\/payment-gateway-india?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\">payment gateway<\/a> like Cashfree Payments. Businesses can discuss issues like faster refunds process and opt for solutions that fit their bill.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Speaking of which&#8230;<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Streamlining_the_Refunds_Process\"><\/span>Streamlining the Refunds Process&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">During the festive holidays, the number of orders increases exponentially. Evidently, the number of replacements order also witness a hike.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This brings in the need to optimize the replacement and refunds process.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One solution is to offer <strong><a href=\"https:\/\/blogrevamp.cashfree.com\/instant-refunds?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\">instant refunds<\/a><\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the case of COD orders, businesses can opt for <strong><a href=\"https:\/\/blogrevamp.cashfree.com\/cashgram?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\">payout links<\/a><\/strong> for the refunds process.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/merchant.cashfree.com\/merchants\/signup?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/cCxDZp9V5CPcBJK-Yq6IW9J5kbO0YVK7ulbRbUuzKkfVhP_ZSjwMRgjYOmdpfgj_zEft2bfg0ATvnIaAfLx6kSGLubKWDDV5f28nQBPmzHPlOV2R2G-d3jOKS_tYg2FqtSA33491=s1600\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s how it works.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Business creates a Payout Link and notifies the customer via email, WhatsApp or SMS.<\/li>\n\n\n\n<li>Customer enters the bank account\/<a href=\"https:\/\/cashfree.com\/blog\/vpa-in-upi\/?utm_source=blog&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\">VPA in UPI<\/a>\/ Wallet where they prefer the reimbursement.<\/li>\n\n\n\n<li>Customer receives the refund amount<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Another option is by <strong>encouraging customers to opt for pre-paid orders<\/strong>. This can be done through promotional offers and free deliveries on pre-paid orders.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Optimizing_The_Replacement_Strategy\"><\/span>Optimizing The Replacement Strategy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">However, the refunds process is only one side of the coin.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In industries like apparel and jewellery, the replacement\/refund requests are high.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While it is always a good idea to partner with shipping gateways, the focus of the business should be to <strong>reduce the number of replacement requests<\/strong>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion_Payments_and_Logistics_Needs_To_Move_Hand_in_Hand\"><\/span>Conclusion: Payments and Logistics Needs To Move Hand in Hand<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Above all, market players need to choose the right business partners. Here the <strong>scalability of the platform<\/strong> is the highest priority.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Secondly, market players can look for business partners that seamlessly integrate with other tools.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, Cashfree Payments integrates with Shyplite to make the payments and shipping experience a breeze.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This allows e-commerce platforms to:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Offer a seamless payment and refund experience&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Choose from 30+ shipping partners to ship the package to 27000+ pin codes at the lowest rates&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Reduce Return To Origin (RTO) rate and track unsuccessful deliveries&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/youtu.be\/5myen9_QDuU?utm_source=youtube&amp;utm_medium=organic&amp;utm_campaign=manage_payments_logistics_festive_rush_blog\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"770\" height=\"433\" data-attachment-id=\"4701\" data-permalink=\"https:\/\/blogrevamp.cashfree.com\/manage-payments-logistics-festive-rush\/shyplitewebinar_yt-1280x720-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/ShypliteWebinar_YT-1280x720-1.png?fit=1280%2C720&amp;ssl=1\" data-orig-size=\"1280,720\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"ShypliteWebinar_YT-1280&amp;#215;720-1\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/ShypliteWebinar_YT-1280x720-1.png?fit=770%2C433&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/cashfree.com\/blog\/wp-content\/uploads\/2021\/10\/ShypliteWebinar_YT-1280x720-1-1024x576.png?resize=770%2C433&#038;ssl=1\" alt=\"How to Manage Payments and Logistics During Festive Rush\" class=\"wp-image-4701\" srcset=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/ShypliteWebinar_YT-1280x720-1.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/ShypliteWebinar_YT-1280x720-1.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/ShypliteWebinar_YT-1280x720-1.png?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/ShypliteWebinar_YT-1280x720-1.png?w=1280&amp;ssl=1 1280w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><figcaption class=\"wp-element-caption\">Click on this image to head to the webinar! <\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sailing through the festive season isn\u2019t always a smooth ride. Especially for eCommerce players. Here\u2019s why.&nbsp; The festive rush is known to bring in higher sales. In fact, eCommerce players are expected to rake in $4.8 billion of GMV in the first week of the festive season of 2021.&nbsp; Businesses might have a hard time<\/p>\n","protected":false},"author":17,"featured_media":7152,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_themeisle_gutenberg_block_has_review":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1,2157],"tags":[2107,1381],"class_list":["post-4645","post","type-post","status-publish","format-standard","has-post-thumbnail","category-all","category-events","tag-experts-speak","tag-payment-solution"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Manage Payments and Logistics During Festive Rush<\/title>\n<meta name=\"description\" content=\"The festive rush is known to bring in higher sales. Have a look at these expert tips on maintaining payments and logistic efficiency!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cashfree.com\/blog\/manage-payments-logistics-festive-rush\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Manage Payments and Logistics During Festive Rush\" \/>\n<meta property=\"og:description\" content=\"The festive rush is known to bring in higher sales. Have a look at these expert tips on maintaining payments and logistic efficiency!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cashfree.com\/blog\/manage-payments-logistics-festive-rush\/\" \/>\n<meta property=\"og:site_name\" content=\"Cashfree Payments Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-21T06:17:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-07T13:23:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/blogrevamp.cashfree.com\/wp-content\/uploads\/2021\/10\/Manage-payments-and-logistics.png?fit=2917%2C1500&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"2917\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Etee Dubey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Etee Dubey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Manage Payments and Logistics During Festive Rush","description":"The festive rush is known to bring in higher sales. 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