> ## Documentation Index
> Fetch the complete documentation index at: https://www.cashfree.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Recovering Abandoned Orders via WhatsApp

> Recover up to 4% of abandoned orders with Cashfree's WhatsApp and SMS cart recovery flow, which retargets dropped-off shoppers with payment reminders.

Customers drop off at checkout due to multiple reasons like lack of clarity on pricing, delivery, payment issues, and others. To convert these high-intent customers, we have released a workflow via WhatsApp and SMS that can recover up to **4%** of these lost orders.

## Key features

* **UPI payments**: Customers complete payments directly within WhatsApp using the UPI intent flow, without leaving the app.
* **Additional offer**: Apply a merchant-funded offer that is auto-applied at checkout to increase conversion.
* **Verified WhatsApp messages**: Payment messages are delivered from Cashfree's verified WhatsApp account, building trust with your customers.

<img width="250px" src="https://mintcdn.com/cashfreepayments-d00050e9/JZc-JzI9LQpTeTyY/static/payments/checkout/whatsapp-msg.png?fit=max&auto=format&n=JZc-JzI9LQpTeTyY&q=85&s=9e222c951b7a14b509383fd1f774985f" data-path="static/payments/checkout/whatsapp-msg.png" />

## Abandoned orders report

The abandoned orders report lists orders where a payment was initiated but not completed. Use this report to identify drop-offs, follow up with customers, or reconcile incomplete transactions.

To generate an abandoned orders report, complete the following steps:

1. Log in to the [Merchant Dashboard](https://merchant.cashfree.com/auth/login).
2. Navigate to **Payment Gateway** > **Reports** > **Download Reports**.
3. Select **Generate New Report**.
4. Configure your report settings:
   * **Report Type**: Select **Abandoned Orders** from the dropdown.
   * **Date Range**: Choose the time period for the report.
   * **File Format**: Select **CSV** or **XLSX**.
   * **File Name**: Modify if needed (optional).
5. Select **Generate Report**.

## Activation

To activate WhatsApp abandoned orders, submit a request using the [support form](https://merchant.cashfree.com/merchants/landing?env=prod\&raise_issue=1) with the following details:

* The delay duration after which the WhatsApp message should be sent to the customer.
* The offer details to apply at checkout, either as a flat amount or a percentage discount (optional).