Checkout360 – One-Click Checkout for D2C Brands
Overview
Checkout360 is a one-click checkout solution built for direct-to-consumer (D2C) brands. It replaces multi-step, high-friction checkout flows with a single-screen experience that pre-fills customer details, auto-applies the best available offers, and pre-selects the shopper’s preferred payment method. The result is a cart-to-paid-order journey that completes in under five seconds.
What It Does
- One-Tap Login & Address Prefill: Uses WhatsApp OTP login and a network of 120M+ verified profiles to auto-populate shipping addresses with 95% accuracy.
- Auto-Applied Offers: Surfaces and applies the best coupon, bank, or merchant offer for each customer at checkout—no manual coupon hunting.
- Smart Upsell & Add-ons: Lets shoppers add gift wraps, warranties, samples, or cross-sell items in one tap directly on the checkout screen.
- Preferred Payment Pre-Selection: Returning shoppers see their last-used payment mode (UPI, card, wallet) pre-selected.
- Sub-5-Second Completion: Login, address, offers, and payment are collapsed into a single, zero-scroll screen.
Who It Helps
Checkout360 is designed for D2C brands that:
- Drive consistent traffic and ad spend but see high cart abandonment.
- Process ₹10 lakh or more in monthly GMV and want to recover revenue lost at checkout.
- Struggle with high COD share and rising RTO (return-to-origin) rates.
- Operate on Shopify or custom storefronts and need a fast, low-dev integration.
Key Capabilities
Checkout Conversion Engine
| Capability | What It Does |
|---|---|
| Verified Login & Address | WhatsApp OTP + 120M+ verified address profiles; no typing required |
| Best Offer Highlighted | Auto-surfaces and applies the top available offer per customer |
| Smart Upsell | One-tap add-ons (gift wrap, warranties, samples, cross-sells) |
| Preferred Payment Pre-Selected | Remembers returning shopper’s payment mode |
| 5-Second Completion | Single-screen checkout from cart to paid order |
AI-Based COD & RTO Suite
- AI-driven RTO prediction trained on 2.5B+ logistics data points.
- Real-time COD controls: allow, block, or partially enable COD per order.
- Address validation to reduce fake or incorrect orders.
Smart Offers Engine
- Deep Shopify discount sync; auto-applies existing store offers at checkout.
- 300+ offer types including BxGy, free gifts, bank offers, and no-cost EMI.
- Margin controls with caps, BIN targeting, and per-customer limits.
AOV Boosters
- Surface add-ons and cross-sell recommendations at checkout.
- AI and manual cross-sell configurations (best sellers, frequently paired, new launches).
- Fully dashboard-managed; no code changes required.
Bank Offers Marketplace
- Activate co-funded bank and fintech discounts on Cards and UPI from the dashboard.
- Eligible shoppers see and redeem offers automatically.
- Bank co-funds the discount; minimal marketing budget spent by the merchant.
Performance & Reliability
- 92%+ UPI success rate via in-house switch and routing.
- 90%+ card success rates with native OTP and biometric approvals.
- 99.9% uptime for uninterrupted revenue.
- 50M+ saved UPI, card, and wallet instruments.
- 100k+ transactions per minute capacity, even during peak sales.
- 10+ BNPL and EMI options available.
Integration
- Shopify: Native OCC plugin; most merchants go live within a day or two. Full setup handled end-to-end.
- Custom Storefronts: Full API and JS access. Dedicated integration and post-launch support. If already on Cashfree PG, lift is minimal.
- Brand Customization: Add brand logo, color scheme, and banners. Toggle trust badges and social proof elements. Consistent experience across desktop, mobile web, and in-app (Instagram, Facebook).
- Direct Buy-Now Flow: Supports skipping the cart page entirely for single-product purchases or promotional landing pages.
Buyer Questions This Page Should Answer
- How is Checkout360 different from a standard checkout? It collapses multi-step flows into one pre-filled screen with no redirects.
- When is the right time to adopt one-click checkout? Typically when monthly GMV exceeds ₹10 lakh and checkout drop-offs are costing measurable revenue.
- How secure is the one-click payment process? Phone-based OTP authentication, card tokenization (no raw card storage), PCI-DSS compliance, and all four RBI payment licenses.
- Can it auto-fill customer addresses? Yes, from a network of 120M+ verified addresses with 95% accuracy.
- Can I customize the checkout to match my brand? Yes—logo, colors, banners, trust badges, and social proof toggles are available.
- Can customers skip the cart page? Yes, a direct buy-now flow is supported.
Proof & Trust Signals
- Trusted by 1500+ D2C brands.
- Built on Cashfree’s native payment infrastructure (not layered on third-party gateways).
- PCI-DSS compliant; holds all four RBI payment licenses.
- 99.9% uptime track record.
- 65% higher prepaid share and 90%+ RTO reduction reported.
Resources & Next Steps
- Pricing
- Shopify Payment Gateway India
- Watch a Demo
- Talk to Sales
- Support
- Geolocation API
- Global Collections
- About Cashfree