E-book
Win Over Deal-Loving Indians Across Every Sale Season
From Black Friday to Diwali — a practical checklist for global merchants expanding into India.
Insights Inside:
✔️ UPI now powers 75%+ of India’s digital payments - local methods define success
✔️ Transparent INR pricing builds trust and lifts conversions by 20–25%
✔️ 75% of online orders start on mobile - checkout design decides growth
E-book
Win Over Deal-Loving Indians Across Every Sale Season
From Black Friday to Diwali — a practical checklist for global merchants expanding into India.
Insights Inside:
✔️ UPI now powers 75%+ of India’s digital payments - local methods define success
✔️ Transparent INR pricing builds trust and lifts conversions by 20–25%
✔️ 75% of online orders start on mobile - checkout design decides growth
E-book
Win Over Deal-Loving Indians Across Every Sale Season
From Black Friday to Diwali — a practical checklist for global merchants expanding into India.
Insights Inside:
✔️ UPI now powers 75%+ of India’s digital payments - local methods define success
✔️ Transparent INR pricing builds trust and lifts conversions by 20–25%
✔️ 75% of online orders start on mobile - checkout design decides growth
Why This eBook?
India’s shoppers aren’t just festive buyers — they’re deal-driven, digital-first, and globally aware.
Black Friday is no longer just a Western event; it’s now part of India’s retail rhythm, with order volumes growing 23% YoY since 2023. For global merchants, that shift signals a simple truth: winning in India means localising every click — from pricing in INR to checkout speed, payment methods, and trust cues.
What key insights will you receive from this whitepaper?
How India’s cross-border shoppers discover and buy during global sales
Which localisation levers, pricing, UPI, checkout, drive the most significant conversion lift
What global merchants must get right before entering India — from payment collection to scale readiness
Why This eBook?
India’s shoppers aren’t just festive buyers — they’re deal-driven, digital-first, and globally aware.
Black Friday is no longer just a Western event; it’s now part of India’s retail rhythm, with order volumes growing 23% YoY since 2023. For global merchants, that shift signals a simple truth: winning in India means localising every click — from pricing in INR to checkout speed, payment methods, and trust cues.
What key insights will you receive from this whitepaper?
How India’s cross-border shoppers discover and buy during global sales
Which localisation levers, pricing, UPI, checkout, drive the most significant conversion lift
What global merchants must get right before entering India — from payment collection to scale readiness
Why This eBook?
India’s shoppers aren’t just festive buyers — they’re deal-driven, digital-first, and globally aware.
Black Friday is no longer just a Western event; it’s now part of India’s retail rhythm, with order volumes growing 23% YoY since 2023. For global merchants, that shift signals a simple truth: winning in India means localising every click — from pricing in INR to checkout speed, payment methods, and trust cues.
What key insights will you receive from this whitepaper?
How India’s cross-border shoppers discover and buy during global sales
Which localisation levers, pricing, UPI, checkout, drive the most significant conversion lift
What global merchants must get right before entering India — from payment collection to scale readiness
Customers that trust Cashfree payments
Customers that trust Cashfree payments
$81 billion
Processed Annually
100+ currencies
Enabled for International Transactions
800K+ businesses
Trust our Platform
About Us
Cashfree Payments is India’s leading payments and banking solutions platform processing $80B annually since 2015. Trusted by 2000+ D2C brands, we enable seamless transactions with our all-in-one payments platform offering: 180+ payment methods for effortless collections, Instant payouts, Cross-border transactions, One-click checkout for higher conversions and abandoned cart recovery and return prediction.
$81 billion
Processed Annually
100+ currencies
Enabled for International Transactions
800K+ businesses
Trust our Platform
About Us
Cashfree Payments is India’s leading payments and banking solutions platform processing $80B annually since 2015. Trusted by 2000+ D2C brands, we enable seamless transactions with our all-in-one payments platform offering: 180+ payment methods for effortless collections, Instant payouts, Cross-border transactions, One-click checkout for higher conversions and abandoned cart recovery and return prediction.
$81 billion
Processed Annually
100+ currencies
Enabled for International Transactions
800K+ businesses
Trust our Platform
About Us
Cashfree Payments is India’s leading payments and banking solutions platform processing $80B annually since 2015. Trusted by 2000+ D2C brands, we enable seamless transactions with our all-in-one payments platform offering: 180+ payment methods for effortless collections, Instant payouts, Cross-border transactions, One-click checkout for higher conversions and abandoned cart recovery and return prediction.
Ready to get started?
With Cashfree collect payments, make payouts, manage international payments and more. Start now by creating your account or get in touch to explore custom solutions.
Easy onboarding
Dedicated account manager
API access
Ready to get started?
With Cashfree collect payments, make payouts, manage international payments and more. Start now by creating your account or get in touch to explore custom solutions.
Easy onboarding
Dedicated account manager
API access
Ready to get started?
With Cashfree collect payments, make payouts, manage international payments and more. Start now by creating your account or get in touch to explore custom solutions.
Easy onboarding
Dedicated account manager
API access