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If you have built a mobile app for your D2C brand, you already know the upside – your most loyal customers are here. They browse more, come back often, and are more likely to convert.
But there’s one place where that experience often breaks: checkout.
Most D2C mobile apps built on Shopify still redirect users to Shopify’s default checkout. It gets the job done, but it’s not built for how Indian customers actually pay. Too many steps, broken payment flows, and friction right at the final step – exactly where you can’t afford to lose a customer.
That’s what changes now.
Cashfree One Click Checkout is now available on Appmaker, bringing a faster, more intuitive checkout experience — the same one already used by 1000+ D2C brands — directly into your app.
What stops your Mobile App from converting more
Mobile apps often convert better than websites. But that advantage disappears if checkout slows the user down.
On mobile, even small friction adds up quickly. Research shows nearly 85% of mobile shoppers abandon their cart during checkout. This is even more pronounced on mobile, where typing, switching apps, or waiting for redirects feels harder.
Common drop-off points include:
- Entering address details manually on a small screen
- UPI redirects that take users out of the app
- Searching for discount codes instead of seeing the best offer upfront
Cashfree One Click Checkout is built to fix exactly this. It removes friction from mobile checkout flows and has already delivered up to 50% conversion uplift for brands that have switched.
Now, your AppMaker mobile app users get that same experience.
How your customers’ checkout experience changes with One Click Checkout
When a shopper checks out on your Appmaker app with Cashfree One Click Checkout, the experience feels faster, simpler, and built for how they already shop:
- They log in instantly using their phone number via WhatsApp or Truecaller, no passwords or long forms
- Their address is auto-filled from 120M+ verified addresses
- The best available offer is automatically surfaced and applied, no coupon hunting
- Their preferred payment method is pre-selected based on past behaviour
- They complete payment using UPI intent, saved cards, or COD, all within the app without redirects
- The entire checkout takes under 30 seconds
Read More about Cashfree One Click Checkout.
And that’s not all!
Beyond improving checkout experience, OCC gives you more control over how your app performs as a revenue channel:
- Run app-exclusive offers and promotions that are only visible on your app, helping you drive higher conversions from loyal users
- Set custom COD rules and shipping charges specifically for app orders, giving you more flexibility than your website
- Get clean, separate analytics for app and web since both run on different Cashfree IDs, so you can clearly measure app performance
- Reduce COD returns with built-in RTO intelligence that identifies high-risk orders at checkout and nudges them toward prepaid
Getting started is simpler & faster than you’d expect
The integration works seamlessly through Appmaker’s extension setup with no heavy engineering needed.
Here’s what it looks like in a nutshell:
- Go to the Appmaker dashboard and activate the Cashfree One Click Checkout extension.
- Configure basic settings like payment methods, COD rules, and branding
- Publish your app, and your checkout is now upgraded
You can follow the step-by-step guide here:
https://docs.appmaker.xyz/docs/integrations/Cashfree/#configuration
The bigger picture
D2C brands invest in mobile apps to build a direct relationship with their customers, beyond marketplaces and ads. That trust is shaped across the entire journey right from product discovery to reviews to delivery.
Checkout plays a critical role in reinforcing that trust at the final step. A fast, branded, frictionless experience doesn’t just improve conversion, it ensures the buying experience feels seamless and premium right when it matters most.
To get started with the Appmaker integration: Click here
To integrate Cashfree One Click Checkout, please click here
